Background

In the highly competitive e-commerce landscape, conversion rate optimization (CRO) plays a pivotal role in achieving success. Seoulbox, a Korean snack/merch subscription box service, partnered with Creators Ecom to boost their Q4 revenue through strategic CRO. By leveraging tools like Hotjar, Google Analytics, and Google Optimize, Creators Ecom implemented A/B tests, resulting in outstanding outcomes.

Challenge

Seoulbox sought to increase online sales during Q4 and recognized the potential of CRO. They faced the challenge of optimizing their website's conversion funnel to drive more conversions from visitors.

Solution

Creators Ecom conducted a comprehensive analysis of Seoulbox's website using tools like Hotjar, Google Analytics, and Google Optimize. They developed and designed A/B tests to address pain points and conversion bottlenecks. Adjustments were made to various elements, including layout, copy, color schemes, and call-to-action buttons.

Results

The collaboration between Creators Ecom and Seoulbox led to remarkable results. The A/B tests conducted resulted in significant improvements in key metrics. The optimized website design and user flow increased engagement, leading to higher conversion rates. As a result, Seoulbox achieved record-breaking revenue numbers during Q4, solidifying their position as a leader in the industry.

Conclusion

Through strategic conversion rate optimization implemented by Creators Ecom, Seoulbox overcame challenges, improved their website's performance, and achieved outstanding results. The collaboration and data-driven decision-making using tools like Hotjar, Google Analytics, and Google Optimize were instrumental in driving higher conversion rates and revenue growth. This success story highlights the power of CRO in achieving remarkable outcomes for e-commerce businesses.

"Austin was a fantastic CRO expert. He suggested brilliant ideas and communicated clealry. The delivery was on time with spectacular results. We will work with him again." - Suji Sohn (Seoulbox)